Monthly Archives: February 2011

//February

Notes on the Media that Matters Conference 2011

It’s not that you ever get to the point where you “know everything” about the industry.  However, I’m finding that equal to the actual knowledge you gain at an event like this is the reassurance and inspiration of meeting so many interesting people and hearing about so many worthy projects that face struggles similar to yours.   Here are some random highlights: -       “transmedia” is the new buzz word, but seems to basically mean the same as “cross platform” or “multi-platform” or “multimedia”. -       Sponsors want to hear that your project is “transmedia”, even if they don’t really understand what they means or how to make it happen. -       The Bay Area Video Coalition has helped many of the transmedia presenters at the conference. -       Public radio producers are at the forefront of transmedia.   Story Corps has worked with animators to produce some wonderful (bring tears to your eyes) animations that have shown on POV and all over the web.  My son’s media literacy class has shown them as well. -       Al Letson of the show  “State of the Re:Union” spoke about how he worked with filmmakers to make short video documentaries about the subjects they were doing radio documentaries on.  He said it was a matter of learning to accommodate each other – a radio person wants to practically shove a microphone in someone’s face, while a film person doesn’t want to see it at all. -       Glynn Washington of the show “Snap Judgment” spoke of how he liked to do features based on documentaries.  He said that documentarians shouldn’t feel territorial about “their ideas”, as being featured on his show always lead to increase in sales.  He said he really needed to talk to [...]

Notes on the Media that Matters Conference 2011 2017-05-18T23:30:27+00:00